For the past eight years, Ludacris has been involved in one of the oddest feuds in history. Throughout his career, Luda has tried to be neutral, but he has been involved in feuds before. His most notable rival was T.I., but they ended their feud over two years ago. However, there was one feud that was started before his feud with T.I. and it lasted longer.
In 2002, a major deal was made when Pepsi signed Ludacris to be their new spokesperson. Because of the content of his music, Bill O'Reilly led a boycott against Pepsi, which led to them dumping Ludacris from their ad campaign. Since that time, there has been nothing but harsh words between the two. Most notably, Ludacris addressed the feud on his song, "Blow it Out."
Recently, there was an event that booked both, Ludacris and his rival, O'Reilly. Because of their issues, Luda made sure to walk over to his table. Ironically, instead of Ludacris blowing him out, he said that they had a civil conversation and their feud was ended just like that.