While everybody was searching for someone to fill the void left by Jay-Z, Maino was working hard to get himself into the game. At the time, he was still trying to get a record deal. Much like when Jay-Z was trying to break through, record labels were not looking for a New York rapper. Instead, they were looking for a rapper from the South. With no one willing to put him out, Maino created his own label, Hustle Hard Entertainment.
Years before his debut album came, Maino began releasing mixtapes through his label and he built a solid following in New York. Some of his music found its way into the hands of 50 Cent and 50 decided to help him out. Because he had his hands full at G-Unit, 50 Cent lobbied for Universal Records to sign Maino. After hearing his mixtapes, the label quickly agreed to add him to their roster.
However, after one year it became clear that they had no intentions in actually allowing Maino to release an album. Upset with Universal Records, Maino fought to get off of the label and he ended up signing with Atlantic Records. Due to his friendship with T.I., the label signed him without too much of a hassle. Initially due for 2008, his debut album, If Tomorrow Comes… was delayed into a summer 2009 release.
When the album came out, it showed just how hungry Maino was. Feeling his hunger and some comparing it to 50 Cent in 2003, Maino’s album was met with much success. While the album did not sell many copies, it was critically-acclaimed. Following the release of the album, Maino promised to release an album every year for the fans. With his next album, The Day After Tomorrow, on the way, Maino is ready to assume the title of king.
Unlike other New York rappers, Maino has the youth and consistency to drop an album each year for the next ten years. Currently, his single, “Bring It Back DJ,” is circulating the radio waves.