Among the people he took aim at when he returned in 2003 was the head of Bad Boy Records. He did not do it in a major way, he was able to keep his feelings hidden. 50 Cent performed on the Bad Boys II soundtrack and took the stage with Diddy. However, he took a cheap shot at Diddy on "The Realest," in which he said he does not dance around like Diddy.
Their issues came to a head when 50 Cent tried to sign Mase even though he was under contract with Bad Boy. Diddy blocked the move and he threatened to sue. Because of this, 50 Cent soon released multiple records which took aim at Diddy. Soon, other rappers stepped in because their feud had gotten a little too serious when 50 Cent brought The Notorious B.I.G. into it. The two would publicly end their feud on national television through MTV.
Diddy is currently preparing to release his final studio album, Last Train to Paris. The album is expected to come out before the end of the summer. Because this is his last album, Diddy has decided to change things up. Instead of rapping, on this album, Diddy has decided to sing. Diddy has yet to have a major hit off of the album and 50 Cent said it is because his new music sucks. He said this comment has nothing to do with their past issues, but it has to do with the fact his music sucks. His comments may have been true, but there are not too many people bumping "Do You Think About Me?"